A few days ago, in the "Surviving the Economy" series Part 3 - 'Get out in the World', I suggested...
"Host an event for a client – art show, book signing, financial planner, make-up artist! I work with Carolyn at Carolyn's Creative Touch in Richmond, VA and next weekend she's hosting a Clothing Show and Sale at the salon for one of her clients – it's generated quite a buzz with clients that want to attend and of course, some will bring friends as well! It's win-win-win!"
We just had our event at the salon this weekend and it was great - a real win-win for everybody. We transformed the salon into a "clothing showroom" and the client got exposure for her business - CAbi Clothing Line (http://www.lavettagoldsborough.cabionline.com/ ), and received orders. The salon had an activity, which means we got to talk about it with clients before the event and after the event, with the people who came and with the people who didn't come - 'they missed a great event!' And the clients love, I mean absolutely love, having something to talk about - to their friends, coworkers and family (which is great for business)! Check out the photo from the event.
Next time we'll finish our "Surviving the Economy" series, with 'Get Lean and Mean'
Til then,
Miki Wright, Your Salon Business Coach for Life
http://www.beautysuperstars.com/
"Host an event for a client – art show, book signing, financial planner, make-up artist! I work with Carolyn at Carolyn's Creative Touch in Richmond, VA and next weekend she's hosting a Clothing Show and Sale at the salon for one of her clients – it's generated quite a buzz with clients that want to attend and of course, some will bring friends as well! It's win-win-win!"
We just had our event at the salon this weekend and it was great - a real win-win for everybody. We transformed the salon into a "clothing showroom" and the client got exposure for her business - CAbi Clothing Line (http://www.lavettagoldsborough.cabionline.com/ ), and received orders. The salon had an activity, which means we got to talk about it with clients before the event and after the event, with the people who came and with the people who didn't come - 'they missed a great event!' And the clients love, I mean absolutely love, having something to talk about - to their friends, coworkers and family (which is great for business)! Check out the photo from the event.
Next time we'll finish our "Surviving the Economy" series, with 'Get Lean and Mean'
Til then,
Miki Wright, Your Salon Business Coach for Life
http://www.beautysuperstars.com/
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