I recently did a first time client, who said she didn't go to the salon much and when I asked her why, she said that in most salons it 'takes all day'! She went on to share about her girlfriend who goes to the salon on a regular basis and on her last visit she had a 9am appointment and didn't leave until 3pm!!!
When I really stopped to think about how long that is, it was mindblowing! If you have a child, they typically go to school at 9am and get out a 3pm and during that time they've had english and math and social studies and science and gym and lunch! That's a WHOLE school day! Anyway you slice it, that's a lot of time for one hairstyle!!! (unless they're getting a weave or something - which she wasn't).
If that were the only time I heard that type of story, it would be one thing, but unfortunately, it's a fairly common one. My fellow Beauty Professionals (and I'm using that word lightly), we've got to step up our game! It's time for us to pull out a timer, to see how long it really takes us to do our services - and then schedule accordingly! We had an interview with Patric Bradley, who said it may be related to not having enough education - when you don't know how to do something, it takes you longer! It's the 21st Century, our clients are BUSY and don't have time to spend their lives with us in the salon! If we don't get it together., we're going to keep losing our clients and our salons! You may be tempted to say 'it's not me' it's the other stylists!' That may be true, but we are only as strong as our weakest link! Let me know your thoughts.
Miki Wright
miki@BeautySuperStars.com
http://www.beautysuperstars.com/
Tuesday, September 9, 2008
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